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gerty brown, headbands, makers, stock -

What I love best about Boom is the people I get to work with, and one of the mot delightful is Morag from Gerty Brown. I had a natter with her over email so you can get to meet your maker.  How did you get started sewing? My mother always sewed so I grew up with that in my life. I got my own sewing machine in my 20’s. Nothing fancy, just enough to make curtains for my house and mend clothes. I started sewing as an actual job in 2011 after I moved from Wellington to Auckland. I had...

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dresses, skirts, stock, store news, t-shirts, The Crown Jewels -

I'm stoked I get to introduce you to the season three range! Obviously The Crown Jewels is reflected in the colours and names of all the items. So what's in the range?  First up, the item I'm most excited about. This is the robe you might not have realised you have always wanted, but once you have it, you'll wonder how you ever lived without it. Modeled on the traditional Japanese yukata that I often wore growing up in Japan, the ANJI robe is named after my oldest sister (and Boom photographer). ANJI wraps around you like a big sister's protective...

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dresses, sale, skirts, stock -

All of In the Beginning There Was Boom is now on sale. Help me make space for planning season three!

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dresses, it's wild, skirts, stock, store news, t-shirts -

On that note, here's season two - It's Wild! Or if you'd rather read it in emoji, 🍃🐆🐳🦓 and 🦩, although that's yet to be added properly. But I suspect you'd rather see the actual clothes,

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fancy lady industries, jewellery, stock -

To celebrate having all new Fancy Lady Industries in stock again (hurrah!), I had a bit of a e-natter with creator Natalie to find out what Fancy Lady Industries is all about.  You predominantly work in laser-cut acrylics - what drew you to this material?  I’ve always drawn, painted and done graphic design in 2 dimensions so laser cut acrylic and wood seemed to be a natural extension of that. I love plotting out the designs and then actually making them in real life in a tangible form. It involves problem solving and working with my hands, and I have...

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